Email Marketing Specialist
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Job details
Job description, work day and responsibilities
About Zomentum:
Zomentum is a Partner Ecosystem Management platform that enables SaaS companies and channel partners to win more, together. We nurture a strong, trusted Partner Ecosystem, revolutionizing the SaaS selling process.
FOR PARTNERS: Zomentum reduces complexity of the sales, quoting & billing process, eliminating numerous tools with one modern platform built for the
Partners.
FOR SAAS VENDORS: Zomentum enables b2b saas vendors to grow partnerships into a major acquisition channel by integrating channel partner GTM motion into their
existing sales motion.
With this, SaaS vendors get revenue visibility and predictability from partnerships and become a vendor of choice for the partners. Partners save their time by automating workflows and maximizing their profits
Achievements:
1. Investment - In February 2021, Zomentum raised $13 million in Series A funding from leading investors, including Accel Partners, Elevation Capital,. Total funding raised is $17 million.
2. Awards & Recognition - Zomentum's Revenue Platform has not only garnered the support of the investment community, but it is also quickly becoming a channel partner's favorite, earning a range of accolades from channel partners, including:
• Top 10 Vendors of the year - ASCII Cup 2024
• Best Revenue Booster award - The20 Vision Conference 2024
• CRN's 10 Hottest SaaS startup of 2024
• The ChannelPro Network Readers' Choice Award for Best Sales and Marketing Automation 2021
• Best Solution Presentation 2021 by The ASCII Group community of independent North American IT MSPs, VARs and solution providers
• Best Market Opportunity 2021 by The ASCII Group
• Most Innovative Solution 2020 by The ASCII Group
• 2021 ASCII Cup Vendor of the Year
3. Revenue & Scale - Zomentum has experienced exponential growth, recording 10X increases in revenue year over year (2020-2021)
4. Acquisition - To bolster platform functionality and further expand its European presence, the company has acquired Belgium-based Goolash, a billing reconciliation tool that captures lost revenue from unsynced client licenses
Team
Founders:
• Shruti Ghatge (CEO): ex-Accel, Exfinity Venture and Credit Suisse│ IIT Kharagpur
• Rahil Shah (CTO): ex-Twitter, Rubrik│IIT Bombay
Core Team:
• Strong product and tech team with experience across reputed tech organizations (Adobe, Freshworks, Microsoft, Chargebee)
• Experienced business team (Linkedin, Browserstack, Chargebee) from top universities (ISB, University of Michigan, BITS Pilani)
• Industry veterans and ex-channel partners based out of United States, United Kingdom and Europe
About Role:
Roles & Responsibilities
• Design, develop, and implement strategic marketing campaigns that are aimed at achieving Zomentum's goals
• Liaise with the design team in order to create effective email content that boosts the Zomentum''s awareness and leads to demo bookings
• Research, identify, and examine digital trends to coming up with recommendations for greater and better engagements for Zomentum
• Understand the customer lifecycle and thereby segment customers to execute targeted email campaigns
• Perform A/B testing and constantly measure results to evaluate and optimize email campaign
• Track key metrics of the campaigns – Click through rate, conversion rate, bounce rate, ROI
• Copyright, edit and proofread content to ensure concise delivery of Zomentum's messaging and positioning
Qualifications
• 3+ years of experience in B2B SaaS or technology companies in email marketing
• Experience marketing to US, UK, Europe customers or partners
• Experience working with marketing automation tools such as Hubspot CRM is highly recommended
• Basic knowledge of email marketing setup
• Stellar communication and writing skills
• Ambitious, Hunger to grow and be part of an early stage startup
• Bias towards action
Benefits/Perks
• People-centric culture, Great Place to Work certified
• Saturdays and Sundays off, enjoy your weekend off with your friends and family
• Health Insurance coverage for you and your family
• No fixed hours, get the work done philosophy
Location
• Bangalore
Company address
Offer ID: #708935,
Published: 3 months ago,
Company registered: 1 year ago
